Create an educational series showcasing how the Brow This Way product works on a variety of influencers’ brows to drive awareness of the launch.

Here are a few examples of the assets we created.

Objective: Launch Brow This Way into the Australian Market. Educate our audience on how to use the product.

Creative Solution: Engage three influencers with different brow shapes and types to create a how-to video and still content series.

Credits:

Assisted Liz Steel with ideation, creative direction, casting, photography and paid activation across social media.

Videography: Mitch Payne